Terms of Service

1. Acceptance of terms

Continued use of YE-Tra after any change to these Terms takes effect means you accept the updated version. If you don't agree to these Terms, don't create an account or use the platform.

YE-Tra is currently offered as a beta product. We're actively developing the platform — features may be added, changed, or removed, and the product experience may evolve, without the same advance notice we'd give for a mature release. We work to keep the service reliable and your data intact throughout, but beta status means occasional rough edges are possible. Beta status doesn't affect your rights or protections under these Terms or our Privacy Policy.

2. Accounts & eligibility

• You must provide accurate account information. Client accounts sign in through Google — you're responsible for keeping that sign-in secure, and for all activity under your account.
• Some accounts require identity verification (e.g. a business registration number or employee ID plus an uploaded approval document) — see our Privacy Policy for how that's handled. You have 10 days from signup to complete it; your account and everything in it stays fully usable during that window. If the 10 days pass with no submission (or a rejected one left unfixed), account features are disabled — not deleted — and access resumes immediately once verification is submitted and approved.
• Security questions you set are used only to verify your identity for support-assisted account recovery.
• YE-Tra is a business-to-business platform intended for brands, retailers, and their adult staff — it is not directed at, and accounts may not be created by, anyone under 18.
• We reserve the right to decline account creation or refuse to provide the platform to any prospective client, at our sole discretion, before an account is ever activated — see §10 for the same right once an account already exists.

3. Plans, billing & cancellation

• Paid plans are locked until payment is confirmed, either through self-service "Pay Now" or an administrator marking the account as paid — the Free Trial itself is free and requires no payment step at all. (A trial account created while an earlier one-time $1 card-verification requirement was in effect is unaffected by its retirement and continues exactly as before.)
• Product slots beyond your plan's limit are automatically deactivated rather than deleted — upgrading your plan reactivates them.
• Custom Features: a Custom-plan account starts with every feature switched off. You request the ones you need — including combining "Add Products" with Multi-Store Tracking or Featured Product Comparison in the same request — we set a monthly price for each, and it activates once payment is confirmed. When pricing "Add Products," we may also set a specific product-count limit for your account instead of leaving it uncapped; either can be renegotiated later the same way as the Virtual ID limit below.
• Virtual ID add-on: Starter and above can issue digital ID cards for their own employees — the first 10 are included free with your plan, employees 11–20 are billed at $5/employee/month added to your subscription, and Custom-plan accounts instead get an admin-set employee limit at a negotiated price. Removing an employee's card reduces this add-on charge from your next billing cycle.
• Coupons, where applicable, apply only to eligible plans and may carry an expiry date, a usage limit, or a limited discount duration as stated on the code.
• Active paid subscriptions can be self-service paused — nothing is deleted, and everything resumes exactly where it left off when unpaused. Free Trial accounts cannot be paused.
• We reserve the right to change plan pricing or features with reasonable notice to active clients; changes don't apply retroactively to a billing period you've already paid for.
• You may close your account at any time by contacting support (see §17).
• Refunds: cancelling a plan (all plans bill monthly — there is no annual plan) takes effect at the next billing cycle; the current month isn't automatically refunded. Where a refund is approved, the amount is calculated fairly on a case-by-case basis — based on your plan and the services actually used during that period — and approving it also stops the subscription. The Free Trial is free — there's nothing to refund. (A trial account created while the earlier one-time $1 card-verification requirement was in effect: that charge was non-refundable except for a duplicate or erroneous charge.) If the platform is unavailable for more than 24 consecutive hours, we'll apply a proportionate credit to your next invoice. Full details are in our Refund Policy.

4. Acceptable use

YE-Tra is a business-to-business platform for legitimate physical product pages — it is not a platform for adult, obscene, or age-restricted content of any kind. You agree not to:

• Use YE-Tra to generate pages or QR codes for products that are illegal, counterfeit, or infringe someone else's intellectual property.
• Post, upload, or generate content that is obscene, pornographic, sexually explicit, or paedophilic, or that otherwise depicts, promotes, or links to adult content, regardless of the product being sold.
• Post content that is invasive of another person's privacy (including bodily privacy), harassing or insulting on the basis of gender, or racially or ethnically objectionable.
• Post content that promotes gambling, money laundering, or is otherwise contrary to any law in force in India or the jurisdiction the content targets.
• Attempt to forge, tamper with, or reverse-engineer signed scan URLs or QR codes, or otherwise inflate scan counts artificially.
• Probe, scan, or attempt to bypass the platform's authentication, rate limits, or access controls.
• Use the AI content or chatbot features to generate deceptive, defamatory, or unlawful content about your own or a competitor's products.
• Resell or sublicense access to the platform without our written consent.

Content of the kind described in the second and third bullets above (obscene/adult, privacy-invasive, harassing, or unlawful under Indian law) is removed immediately on discovery or notice, without the 36-hour grace period described in §5 — that period applies to good-faith infringement or fake-claim disputes, not to this category. We may suspend or terminate accounts that violate this section (see §10).

5. Grievance redressal & content takedown

YE-Tra hosts brand-submitted product data and AI-generated pages without itself authoring or endorsing that content, consistent with our obligations as an intermediary under India's Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021.

Grievance Officer

We have designated a Grievance Officer to receive complaints about content hosted on the platform, including claims of intellectual property infringement, counterfeit or fake product claims, or other unlawful content.

• Complaints are acknowledged within 24 hours of receipt.
• Complaints are resolved, with a decision communicated to the complainant, within 15 days of receipt.

Takedown obligation

Where we receive actionable notice — a valid complaint, or a court or government order — that a brand's page, product claim, or AI-generated content infringes a third party's intellectual property or makes fake or deceptive product claims, we will remove or disable access to that specific content within 36 hours of receiving that notice. Obscene, adult, privacy-invasive, harassing, or otherwise unlawful content as described in §4 is removed immediately on discovery or notice, not within this 36-hour window.

• Where the infringement isn't self-evident, we may request supporting information from the complainant (e.g. proof of ownership) before acting.
• The client responsible for the content is notified of the takedown with our stated reason, and may dispute it from their dashboard by submitting a signed statement confirming the content does not violate this section, optionally with supporting context; reinstatement, if any, is at our discretion pending review of that dispute.
• Repeated or serious violations may result in suspension or termination of the client's account (see §10).

No liability for third-party content

Provided we meet the obligations in this section, YE-Tra is not liable for content that a brand submits or generates through the platform — responsibility for that content rests with the brand that submitted it, as set out in §14 (Indemnification).

6. Your content & our license to it

You retain ownership of the product data, URLs, images, and any manual content you submit. By submitting it, you grant YE-Tra a limited license to store, process, and display that content solely to operate the platform on your behalf — generating pages, QR codes, and analytics. We don't use your content to train models, and we don't share it with other brands on the platform for their own use — the one exception is the product comparison feature described below, which is a platform-wide viewing tool, not a data hand-off to another brand.

Product comparisons: if your plan includes the product comparison feature (or a comparison is generated by an admin/end customer using it), the product data you've listed on YE-Tra — name, images, specs, and AI-generated summary — may be displayed side by side with the listed products of other brands on the platform, to whoever views that comparison page. By listing a product, you authorize its inclusion in comparison pages on this basis. We don't hand your underlying data to the other brand, and the comparison only ever draws on products already listed on YE-Tra by their own account holders — not on any external or scraped data about a competitor.

Scan-count competitor sharing (separate, opt-in choice): unlike product comparisons, your scan-count data is never included in a competitor-comparison report or dropdown shown to another brand unless you affirmatively consent to it. You're asked this once during onboarding, before your first QR code is generated, and can change your answer at any time from your dashboard's Privacy Preferences. Declining, or never answering, has no effect on your own dashboard analytics — it only keeps your data out of other brands' competitor views. If your account predates this feature, we defaulted you to opted out and will ask you to make a real choice the next time you log in.

Employee/Virtual ID data: if you submit an employee's name, photo, designation, or other details to generate an ID card, you confirm you have that employee's consent to do so and that you're authorized to submit it on their behalf. Virtual ID provides e-validation only — a signed QR code and PIN that confirm a card is genuine, unaltered, and has had its periodic check-in — it does not verify the employee's identity, credentials, right to work, or any other legal or background check. Legal validation of your employees remains entirely your own responsibility.

Customer reviews: if you submit a review from your dashboard, you confirm it reflects your own genuine experience with YE-Tra. By submitting it, you grant us a license to publish your review — including your name, role/title, quote, and rating — publicly on our website and marketing materials, but only once we've approved it. You may withdraw a review at any time, which removes it from public display going forward.

7. AI-generated content

YE-Tra uses an AI service to read publicly available information at a product URL you submit and generate marketing copy, a product page, and chatbot responses.

• AI-generated content is based entirely on your own submitted product URL and may occasionally be inaccurate or incomplete. We read and reflect what your own web page says — we don't independently verify, fact-check, or edit it.
• You, as the account holder who submitted the product link, are solely responsible for the accuracy of your own source page and for making sure it meets any legal, regulatory, or quality requirements that apply to your product category — YE-Tra is not responsible for incorrect data that originates from your own web page.
• You are solely responsible for reviewing each generated page before distributing its QR code — this is confirmed via an explicit on-screen acknowledgement every time you download a QR code, which is logged with a timestamp and the policy version in effect.
• YE-Tra provides the AI content "as is" and disclaims responsibility for decisions made based on it — see §11 and §13.

8. QR codes & scan data

• QR codes generated by YE-Tra are cryptographically signed; tampered or forged links are rejected automatically.
• You are responsible for how and where you print or display QR codes generated through your account — on packaging, shelf tags, or elsewhere.
• Scan analytics (counts, timestamps, hashed IPs, store location where applicable) are made available to the account that owns the scanned product, as described in our Privacy Policy.

9. Our intellectual property

The YE-Tra platform, including its software, design, branding, and documentation, is owned by YE-Tra and protected by applicable intellectual property laws. These Terms don't grant you any right to use YE-Tra's name, logo, or branding except as necessary to operate your account.

10. Suspension, termination & refusal of service

• We may refuse to open an account for, or decline to provide the platform to, any prospective client at our sole discretion — including for reasons of legal or compliance risk, suspected fraud, or any other reason, whether or not stated — before any account is ever created.
• YE-Tra does not support illegal content or adult content of any kind (see §4), and we reserve the right to decline or discontinue service to any prospective or existing client whose product, content, or intended use does not qualify under YE-Tra's standards as set out in this Agreement.
• We may suspend or terminate an existing account that violates §4 (Acceptable use) or §5 (Grievance redressal & content takedown), fails to pay for an activated paid plan, or poses a security risk to the platform.
• Separately from terminating a whole account, we reserve the right to block, disable, or delete any individual QR code, product page, or piece of generated content — without terminating the account it belongs to — at our sole discretion, including where we believe it violates §4 (in particular, adult, obscene, or age-restricted content, which we do not support in any form) or otherwise poses a legal or reputational risk to the platform.
• Where practical, we'll provide notice before suspension and an opportunity to resolve the issue, except in cases of suspected abuse, security risk, or a takedown notice under §5.
• Upon termination, your right to access the platform ends immediately; data retention after closure follows the schedule in our Privacy Policy.

11. Disclaimer of warranties

YE-Tra is provided "as is" and "as available," without warranties of any kind, express or implied, including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the platform will be uninterrupted, error-free, or that AI-generated content will be accurate or complete — this applies with particular force while the platform remains in beta (see §1).

12. Data security & breach notification

We maintain reasonable technical and organizational safeguards appropriate to the data we hold, as described in our Privacy Policy — no platform can guarantee against every possible security incident, and this is not a warranty that a breach will never occur.

If a breach affecting your personal data occurs, we will investigate promptly, take reasonable steps to contain and remediate it, and notify you without undue delay, along with any regulator we're legally required to notify — acknowledged within 24 hours and, where practicable, resolved within 15 days, consistent with our DPDP Compliance notice.

We are not liable for a breach or unauthorized access resulting from: your own compromised credentials or failure to follow reasonable account-security practices; a third party's actions despite our reasonable security measures; or any event beyond our reasonable control. This includes a breach or security incident originating at a third-party service, application, or integration — including payment processors, cloud infrastructure or email providers, identity/authentication providers, and any third-party app you connect to or use alongside the platform — which is governed by that provider's own security practices and terms, not ours, except to the extent it results directly from our own failure to configure or use that provider as intended. Any liability we do have for a data security incident is subject to the limitation in §13 below.

13. Limitation of liability

To the fullest extent permitted by law, YE-Tra and its founders/operators have no liability of any kind — direct, indirect, incidental, special, consequential, or punitive — arising from or related to your use of the platform, including any loss of profits, revenue, data, or goodwill. Where applicable law does not permit a full exclusion of liability for a particular claim, our total liability for that claim — including a claim arising from a data security incident — is limited instead to the amount you paid us in the 2 months preceding the claim.

14. Indemnification

You agree to indemnify and hold YE-Tra harmless from any claim, loss, or damage (including reasonable legal fees) arising from your use of the platform, your submitted content, or your violation of these Terms or applicable law.

15. Governing law

These Terms are governed by the laws of India, without regard to conflict-of-law principles, without prejudice to any mandatory consumer-protection or data-protection rights you may have under the law of your own country (including Canada's PIPEDA and India's DPDP Act, as referenced in our Privacy Policy).

Individual basis only: any dispute, claim, or controversy arising out of or relating to these Terms or the platform is resolved individually, between you and YE-Tra only — not as a class, collective, or representative proceeding, and not consolidated or joined with any other person's claim. If a court of competent jurisdiction finds this clause unenforceable as to a particular claim, that claim alone proceeds outside this restriction; the rest of these Terms, and the individual-basis requirement for every other dispute, remain in full effect. Brand clients see the fuller dispute-resolution mechanism (including arbitration) that governs commercial disputes in our SaaS Agreement.

16. Changes to these terms

We may update these Terms as the platform evolves. The version number and effective date at the top of this page will change whenever we do, and material changes will be communicated to active clients via email or an in-dashboard notice.

17. Contact us